Agencyport Co-CEOs, Steve Hauck and Eric Harnden, kicked off the company’s Annual Conference today at the Wild Dunes Resort in Isle of Palms, S.C. with an opening session that reflected on the Agencyport journey to its current position as a market leader and trusted partner for carriers.
In addition to thanking customers and welcoming new customers, Steve talked about Agencyport’s focus of transitioning from merger and acquisition activity to a sustained focus on carrier front-end technology. Steve shared that Agencyport’s distribution software has fueled more than 15 million transactions in the United States during the past nine years. It’s worth noting that more than 80 percent of the independent agents in the United States have used carrier software technology that’s actually Agencyport Software.
The Agencyport Annual Conference is evolving, as Eric noted when he took the stage. For the first-time ever, there is a social media partner at the annual conference. It was noted that carriers’ use of social media is growing with between 20 to 30 percent of active use on major social channels like LinkedIn and Facebook. In 2012 alone, more than 1 billion smartphone and tablets will be sold emphasizing the importance of integrated social media into insurance technology.
The audience was surveyed throughout the opening session and plugged in their responses via a smartphone app. In one question, the audience emphatically agreed that IT is focused on updating or replacing back-office systems.
What are your thoughts on the role of social media for carriers today? If you are a carrier, how are you using social media to improve your business?
Agencyport CTO Allan Egbert followed Eric and Steve’s opening remarks by offering a glimpse on the history of Agencyport and forward look toward the future, including the availability of C5. This new product will offer a significant value add to Agencyport customers by moving away from custom projects and improving ease of use. With C5, carriers will be able to move away from custom business development to a more integrated approach of applying carrier specific business writing rules through a user interface that can be used easily by agents.
Do you plan to implement the new C5 into your technology suite? If so, why?
Stay tuned for more updates on this year’s annual conference news. We will be providing additional recaps of sessions and panel discussions throughout the week for those who were unable to make it to this year’s conference.